Neon / 01AI-generated fashion film

The challenge

Produce a cinematic film without a crew, a location or a lighting truck.

Strategy

Treat prompting as cinematography: one lens, one palette, one movement.

Art direction

Anamorphic corridors, sodium light, silhouettes, heavy grain.

Execution

Shot list, AI generation pipeline, edit, sound design and social cutdowns.

Results

• —2.4M organic views across the film and social cutdowns
• —Production cost cut by over 70% versus a traditional shoot